The Cushioning Route
✹
The Cushioning Route ✹
Turning the holes of running routes into a product testing experiencie of Nike invincible 3 shoes in Peru.
⦿ Case study:
⦿ Content:
⦿Board:
⦿ Stills:
Credits - Agency: Boost Lima | Role: Creative Art Director | Awards: Cannes Lions 2024 - x2 Bronzes,
El Ojo de Iberoamérica 2024 - x2 Silvers, x2 Bronzes | El sol 2024 - Gold | Clio Awards 2024 - Gold
Effie Latam 2024 - Bronze | Premio Ideas - Bronze