TRANSFORMING BEER CANS
INTO CHRISTMAS DECORATION
WE CREATED A COLLECTION OF ORNAMENTS MADE WITH BEER CANS. TRANSFORMING THE USUAL DECOR INTO ONE THAT YOU WILL DISASSEMBLE THE FASTEST. TO LAUNCH THEM, WE SET HOLIDAY SCENES WITH OUR CANS IN SUPERMARKETS AND MOBILE BILLBOARDS.
Agency: VMLY&R Peru
Client: Cristal Beer (ABInBev)
Creatives: Sergio Marquez, Florencia Luna